Marketing Learning Center

Discover the secrets of postcard marketing.  Topics include: how to get profitable and measurable results from postcard marketing, tips to creating a successful postcard marketing campaign, and how to create a postcard campaign in five easy steps.

Discover how any small business can boost its brand identity with the power of a custom logo.  Topics and case studies will cover:  the importance of a logo to small businesses, examples of successful and recognizable logos, tips to creating your own logo, and how to create your own custom logo in five minutes.

Discover the power of viral marketing and what it can do for your small business. Topics include; what is viral marketing and why it works, the four simple rules for a successful campaign, the importance of good content, generating a buzz, and promoting your campaign.

Learn how to creative compelling copy for your marketing materials that will encourage customers to act while building your brand. Topics include: what to do before you begin to write, the nuts and bolts of copywriting, and how to write for a variety of different mediums.

Learn tips and ideas on how your small business can overcome common business challenges and marketing mistakes. Topics include: defining your company’s identity, how to acquire new customers, and getting repeat business form existing customers.

Discover how important quality signage is for promoting your brand and building your business image. Topics include: how signs function as a non-stop promotional tool, affect existing customer habits, how to ensure your signs stand out, and examples on how to use your signs.

Learn how the power of Search Engine Marketing can help push traffic to your website, increase revenue and ultimately grow your business. Topics will cover: the importance of Search Engine Marketing (SEM), how SEM can benefit small businesses, and tips on how to implement your own SEM efforts.

Understand how crucial a website is for your business - no matter how small. Topics include: why a website is an effective marketing tool, how a website allows you to better serve your customers, and the importance of website branding and content.

Learn the most common marketing mistakes that destroy small businesses every year. Topics include: the importance of targeting and retaining customers effectively, building a consistent brand and message, and the value of testing and technology.

Discover how promotional products help build your brand identity outside of traditional marketing channels. Topics include: outlining key goals, the importance of a budget, identifying products that will resonate with your customers, and using products as internal brand builders.

Have you ever had trouble searching for the right design for your marketing materials? Are you unsure on how to do this? If so, this Quick Tip video is for you. Let us show you the easy ways to navigate and find the perfect design for you. With thousands of professionally designed templates to choose from, you can always find a customizable design that meets your needs.

Video Length: 3.48

Are you interested in taking your website or email marketing to the next level? Would you like to enhance your customer’s experience? If so, this Quick Tip video is for you. Let us show you the Advanced Design Tools you can use to change and customize color schemes, add widgets and social media icons with HTML, a flash intro and much more.

Video Length:3.46

Are you interested in using email marketing, but aren’t sure how to build your contact list? If so, this Quick Tip video is for you. Let us show you the most important piece of email marketing: building and managing your contact list. We’ll give you tips on how to build your list and manage it using Vistaprint’s Email Marketing service.

Video Length: 3.42

Would you like customized brochures for your business? Are you unsure how to get started? If so, this Quick Tip video is for you. Let us show you how easy and fast it can be to create your own brochures. We’ll show you how to customize the different panels of your brochure with text, images or new design layouts.

Video Length: 4.12

Are you interested in dramatically customizing your VistaPrint products? Are you unsure of your options or how to do this? If so, this Quick Tip video is for you. We’ll show you how easy it is to use the Advanced Editing Toolbar to customize your products including adding new text, changing font style, size and color, changing images, and more.

Video Length: 2.42

Have you heard about VistaPrint’s FREE business cards? Are you unsure how to get started? If so, this Quick Tip video is for you. Let us show you the three simple steps it takes to creating your own FREE business card in just minutes.

Video Length: 2.42

Have you ever wondered how to upload your company’s logo images to products at VistaPrint? Or have you experienced trouble in the past? If so, this Quick Tip video is for you. In five simple steps, we will help you pull your brand into your marketing materials.

Are you interested in Postcard Marketing and need a targeted mailing list? Or are you unsure on how to create the best mailing list for your needs? If so, this Quick Tip video is for you. We will walk you through the six simple steps it takes to create a great mailing list for your business.

Do you have your own mailing list that you would like to use for a Postcard Marketing campaign? Are you unsure on how to upload the list? If so, this Quick Tip video is for you. Step by step, we will show you the requirements and how simple it can be.

Video Length: 4.36

Have you ever thought about adding a little fun and personal flair to your VistaPrint products? Would you like to create unique caricatures but aren’t sure how? If so, this Quick Tip video is for you. We will show you how easy it is to create personal caricatures that can be added to any of your VistaPrint products.

Video Length: 3.02