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How can I use Brand Kit to make my designs match?
Last updated November 26, 2025

When all your designs use the same colors, fonts and logo, customers recognize your business right away. A consistent look helps build trust and makes your business stand out.

The VistaPrint Brand Kit is the easiest way to make sure your designs always match your unique brand look.

Creating a Brand Kit:

To create your Brand Kit, follow the steps below:  

  1. Log in to your account and visit My Account
  2. In your workspace, select Brand Kit
  3. You can now create your own brand kit: 
    • Add information about your brand, like your business name, slogan​ and industry. 
    • Upload your logo. 
    • Select your brand's colors with Hex codes or by using our palette. 
    • Pick your brand's fonts. 

As soon as you're done, you can bring your brand to life by visiting your own personal Brand Shop. 
Here, you'll find products that already match your brand identity and customize them to fit your needs. 

 

Using your Brand Kit when you design: 

When you're designing a product, you can find your logo and brand fonts and colors in our design studio. 

To find your logo in the design studio: 

  1. Select upload.
  2. Select a logo from the displayed brand logos:
    Design Studio Uploads tab showing a Brand Kit logo with a logo. 

 

To use your brand fonts:

  1. Select any text field.
  2. Click on the Font to open the font selection menu.
  3. Open the font browser:
    Design Studio with a text field selected, showing a dropdown list of available fonts and an 'Open font browser' button. 
  4. Select one of your brand fonts:
    Font Browser showing Modern fonts with 'Brand Kit fonts' highlighted. 

To use your brand colors: 

  1. Select any item with a color applied.
  2. Open the color selection menu by selecting the color swatch.
  3. Select a color from the displayed brand colors:
    Design Studio showing the color picker panel with 'Brand Kit colors' highlighted, containing specific brand swatches. 

    Want to make changes to your Brand Kit? 

    You can edit your Brand Kit at any time on the Brand Kit page. 


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