Create custom wrapping paper they’ll enjoy unwrapping.

  • Rolls or flat sheets available
  • 29.25" x 7.15' & 29.25" x 17.3' roll options
  • Single- or double-sided 19.75" x 28" sheets
  • 5 sheets per sheet order
  • 60 lb smooth white paper
  • Widely recyclable

Year-round wrapping
Whether you’re planning holiday giveaways or you want a unique, year-round packaging option, our wrapping paper has got you covered. Print a repeated pattern, photo or your logo to cover your wrapping paper from edge to edge. Wrap your products with it, secure it using a stickers or tape and you’re good to go. Use your custom wrapping paper for special events and corporate gifting, or to add a professional element to your retail packaging.

Unforgettable gifting
You can also wish your loved ones a happy birthday or season’s greetings with custom wrapping paper. Why not add your face or photo onto one of our templates and make your gifts really memorable. Available in white paper with roll or sheet options, this personalized wrapping paper will give your gifts a fun look that’s sure to make loved ones feel special.

Designing made easy
Ready to create some unforgettable wrapping paper? If you already have a logo or design, you can upload it and turn it into a pattern. Or you can explore our assortment of fully customizable templates (including some cool, modern patterns). Once you’ve found a design, add all your custom touches – your logo (or face), text and patterns. We’ll take care of the rest, professionally printing and shipping your order. Your custom gift wrap will arrive ready to excite and delight.


22 Reviews
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Reviewed by 22 customers

I would not buy this again

Dec 16, 2023 | Paul | Verified Buyer

I recently purchased custom wrapping paper from Vistaprint, hoping to add a personal touch to my gifts. Unfortunately, the product fell significantly short of my expectations. First, the paper's durability was a major concern. It tore easily, particularly at the corners of wrapped boxes, which are typically stress points for any wrapping paper. This issue not only made the wrapping process frustrating but also resulted in a less-than-presentable final appearance of the gifts. Additionally, the paper was highly susceptible to creasing. Even the slightest pressure left prominent crease marks, detracting from the overall aesthetics. This was particularly disappointing considering the custom design, as the creases disrupted the visual appeal. Furthermore, the quality of the cut edges was subpar. When I attempted to trim the paper, the edges appeared shredded and jagged, not the clean, sharp lines one would expect from a premium product. This issue further contributed to the unprofessional look of the wrapped gifts. Overall, the custom wrapping paper from Vistaprint did not meet my expectations in terms of quality and durability. The issues with tearing, creasing, and poor edge quality significantly impacted the usability and appearance of the paper, making it a product I cannot recommend.

Response from Vistaprint Customer Care Team:

We appreciate you taking the time to provide detailed feedback on your recent purchase of Custom Wrapping Paper. We're genuinely sorry to hear that the product fell short of your expectations, and we understand how crucial it is for wrapping paper to be both visually appealing and durable. To address this issue, please respond to this email with images of the item received. This will help us investigate the matter and work towards a resolution, whether it involves providing replacements or finding another suitable solution to ensure your satisfaction. Thank you for bringing this to our attention, and we look forward to hearing from you.

I would Def buy this again!

Dec 16, 2023 | barry | Verified Buyer

Love the thickness of the paper and how good it looks!

Wonderful Quality

Dec 13, 2023 | Jessica | Verified Buyer

This was so fun to find, I was looking for some for my business but unable to find. Great quality!

I will continue to use your wonderful services.

Dec 8, 2023 | Alice | Verified Buyer

Awesome quality. Every time.

Great Concept, Weird Execution

Dec 7, 2023 | GSBAG

Pros: The image was clear, it arrived quickly, and was well packaged. If you, like me, want it for last minute gifting, it's a cute option (I got my friends dog on it) Cons: Its... literally paper. Like, a giant roll of paper. It wasn't shiny like normal wrapping paper, and even if I benefit of the doubt the situation and consider that maybe the "style" is supposed to be matte, that's clearly not what's happening here because the feel of the wrapping paper is that of normal paper. So when you try wrapping things it's weirdly thick, and creases super easily. Overall: It's the meh of three stars. Not great, not the worst. I've purchased custom wrapping paper elsewhere I preferred better, but this was an act of desperation under a time crunch.

Response from Vistaprint Customer Care Team:

Thank you very much for sharing your feedback on our wrapping paper. We'll be sure to pass this feedback over to our team for improvement - thanks again!

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