Ideas & Advice
A small business blog with helpful tips, practical advice and inspirational stories.
What we learned: Hiring employees & growing a staff
Hiring an employee is a major step for a small business owner. When you decided to start your business, you […]
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How to launch & market your summer side hustles
Whether you’re a small business owner looking to branch out or just want to earn a bit of extra cash […]
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Adding social media icons on business cards (and why social media is important)
How to add social media icons on business cards How social media can help your business It can make you […]
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How to get online reviews for your business
When it comes to your business, don’t underestimate the power of online reviews. Picture this scenario: You’re craving a burger, […]
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Everything you need to know about TikTok for small business
Social media is one of the best places to market your small business and connect with your customers while driving […]
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22-step business start-up checklist
You want to start a business…congratulations! It’s an exciting adventure that is fulfilling, challenging and wonderful all at once. It’s […]
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Why your business needs QR codes
Now more than ever, small businesses need creative ways to connect with their customers. Gone are the days of leisurely […]
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How to come up with a business name
Passion. Energy. Courage. That’s what it takes to start a new business. You have a great idea for a business, […]
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40+ save the date quotes for every personality
Save the dates are an early heads-up for your friends and family, basically asking them not to make any big […]
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The best types of signs to market your small business
You’ve secured a physical location for your new business, and just finished displaying your amazing products for all to see. […]
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5 tips for building trust & credibility as a small business owner
You pour your heart and soul into your business, but can others tell you’re the real deal? In a highly […]
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5 steps to starting a business with confidence
Getting the ball rolling on your new small business idea is an exciting time. Ideas are flowing, tasks are lining […]
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What we learned: The importance of heritage & a strong brand story
Family businesses are a key part of the small business community. We constantly see small businesses open their doors because […]
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Appointment cards: An easy way to make your business card work harder Small business owners spend a lot of time […]
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Design inspiration: Stylish business card examples
Creating a business card design that won’t get lost in the shuffle, and that will generate interest in your brand, […]
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What Squid Game says about business cards & what it means for your business
*Disclaimer: If you haven’t had a chance to binge-watch South Korean Netflix series Squid Game, beware: Spoilers ahead!* Squid Game […]
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How to choose & design a label
Personalized labels are an affordable way to add professionalism and personality to your products, packaging and more. But with so […]
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Promotional Product Ideas: 5 Ways to Fortify Your Brand
Promotional products are a must-have for any marketing toolkit. Whether you’re looking to build connections with customers, expand your revenue […]
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Email marketing subject lines: 6 guidelines & best practices
Email is one of the most budget-friendly marketing tactics available to small businesses, but it is only effective when your […]
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My marketing must-haves Redesign resolution: A new look sparks a brand transformation
A new year brings new opportunities for everyone...especially small business owners. And Jack Eller, owner and designer of Jack Eller Studio, is ready to take his jewelry brand to the next level.
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7 ways eateries can use QR codes
QR codes have made a comeback in the last few years – they’ve proven to be handy tools for all […]
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How to use local SEO for small business
As a small business owner, you probably know that it is important to be searchable and accessible online. And prioritizing […]
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4 steps to using leave behinds in your marketing
Make a lasting impression – whether you’re replacing a leaky pipe, painting a house or shoveling someone’s walkway – with […]
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How referral marketing can boost your business
Would you go to a hairdresser without a recommendation from a friend? What about trusting someone to prepare your taxes? […]
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DIY marketing for small business: Make the most of your resources
Starting a small business takes hard work and a clear vision of what you hope to accomplish long-term. Keeping that […]
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How to Use Stamps for Branding and Promotion
Your business has endless repetitive tasks and processes, whether you’re filing another document or sending another piece of mail. Business […]
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Products to Elevate Your Restaurant Brand in 2023
Creating a memorable and authentic brand for your restaurant is one of the key ways to build loyalty among customers. […]
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The best types of signs to market your small business
You’ve secured a physical location for your new business, and just finished displaying your amazing products for all to see. […]
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Small business website design: 8 keys to success
The internet is home to our favorite binge-worthy TV shows, our go-to social media sites and so much more. Given […]
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Top 50 promotional products and trends to create brand loyalty in 2022
Promotional products have long been considered an effective marketing strategy for businesses looking to improve their brand recognition and drive […]
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Logo quiz results
A logo is designed to be instantly recognizable and make a lasting impression on those who see it. But which […]
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ASKED & ANSWERED: Telling your story
ASKED & ANSWERED is Vistaprint’s small business advice column – each week, experts answer questions from small business owners like […]
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The best fonts for business cards
Picture this: You open a business card template and type your small business name. It looks tiny against the white […]
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Tips for small business owners when working with designers
We chatted with Tristan LeBreton, Creative Director at 99designs by Vista, for his insights into how small business owners can […]
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Design decoded: The top 12 easy to read fonts
How important is it to choose the right font for your website? With a legible font, your business’ message comes […]
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Business card design ideas for different industries
We chatted with Mark LaRosa, a Creative Manager at Vista, for his insights on business card design. Read on for […]
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Get the look: Next-level product packaging
Packaging is just one part of a cohesive brand experience that can boost credibility across your marketing. From the colors to the typography, packaging design is a reflection of your brand identity
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How to design a business card: 10 golden rules
A business card represents the next step in making your small business dream a reality. And for many potential customers, […]
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6 ways to make your product packaging market itself
Each time a customer buys something from your business, whether online or in-person, it’s a golden opportunity to get free […]
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Small business website design: 8 keys to success
The internet is home to our favorite binge-worthy TV shows, our go-to social media sites and so much more. Given […]
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How to design a great T-shirt
We chatted with TristanLeBreton, Creative Director at 99designs by Vista, for tips on creating impactful T-shirts. Whether for your business […]
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