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Packaging Tips

Everything you need to know about creating amazing packaging, from shipping boxes to wine bottles.


e-commerce packaging for small business featuring colorful custom branded shipping boxes with vibrant designs

How to choose e-commerce packaging for small business

E-commerce packaging is the outer container and protective materials that get an online order safely to your customer. Choose well, […]

Retail display & shelf-ready packaging: Industry examples, seasonal ideas & design

Shelf-ready packaging (SRP) is packaging designed to move from transit directly onto retail shelves with minimal unpacking or setup. Formats […]

How to make labels for product packaging

Learning how to make labels starts with measuring your packaging, choosing materials and preparing artwork that prints cleanly. Great product […]

How to choose retail display packaging (plus yearly trends)

Your product has landed in a local shop. Now it needs to catch a shopper’s eye, explain its appeal and […]

hang tag design example featuring custom branded tags in different shapes attached to ceramic mugs and home decor products

Hang tag design guide: How to choose materials, shapes, sizes and finishes

Custom hang tag design gives brands a simple way to elevate product packaging, establish brand value, add personality and provide […]

Candle packaging types and creative ideas

Candle packaging includes the jar or tin that holds your candle, the box that protects it and labels suited to […]

How to create great box packaging designs

Box design combines structural engineering, including fit, material strength and dielines, with visual identity through logos, color and the unboxing […]

Colorful jewelry and accessories displayed on branded Mush Bottega boxes at a market stall.

Limited-edition packaging ideas for product launches that drive sales

Limited-edition packaging is a short-run packaging design produced in finite quantities for a specific product launch, seasonal drop or brand […]

Vintage Caesar dressing label featuring a nutrition facts panel, ingredient list, barcode and handcrafted branding wrapped around a salad dressing bottle design.

How to create nutrition labels: A guide for beginners

Whether you’re selling cookies at a farmers market or scaling a home-based hot sauce brand, learning how to create nutrition […]

The unboxing effect: How the unboxing experience shapes perception, loyalty and sales

Every product has a moment before it gets used. A customer opens the box, peels back the tissue paper, pulls […]

Types of packaging boxes and bags: How to choose the best for your brand

Packaging does more than protect what you sell, it shapes a customer’s first impression, their unboxing moment and how they […]

Small business guide to minimalist packaging

How do you make your product look premium without increasing costs? Minimalist packaging starts with one move – remove what […]

Product packaging design tips example with custom branded packaging boxes featuring cohesive colors and premium presentation

Product packaging design tips: 5 ways to make your product market itself

Done well, product packaging becomes one of your hardest-working marketing tools. The right box, label, mailer or sleeve can act […]

10 typography packaging design tips to make your product stand out

Typography packaging design shapes how your product is recognized, judged and chosen – often in seconds. The fonts on your […]

A complete guide to food and beverage packaging

Food and beverage packaging has a lot to handle. It protects shelf life, survives transport, communicates ingredients, carries branding, supports […]

What is sustainable packaging? A guide for small businesses

If you own or run a small business, you probably already juggle inventory headaches, shipping delays and the daily quest […]

packaging ideas for promotional campaigns example with custom branded campaign box and promotional inserts

25 packaging ideas for promotional campaigns

Packaging has had a surprisingly successful side career. While most people treated it as a protective shell with decent survival […]

packaging strategy example with branded snack product packaging and consistent visual identity

How to build a packaging strategy that supports your brand

Most businesses spend far more time developing the product than building the packaging strategy behind it. Then the orders start […]

15 eco-friendly packaging ideas for small businesses

Effective eco-friendly packaging ideas include practical ways to reduce excess packaging, make smarter material choices and improve disposal guidance, while […]

Colorful trade show booth displaying branded jewelry packaging boxes used as both packaging and product displays.

How to budget your packaging costs

If you’re a small business owner, you know profitability matters. One of the best ways to protect your margins is […]

Mailer box design example with custom printed e-commerce packaging and branded interior

How to create the perfect mailer box design

A strong mailer box design can build excitement for an order before it’s even opened. For e-commerce brands, packaging helps […]

Types of labels example on cosmetic product packaging with custom branded jars and bottles

How different types of labels can help you level up your products

Picture this: One of your loyal customers goes to collect their mail and is delighted to find a package from […]

A man with his back to the camera puts products on the shelves of a cosmetics store with minimal branding.

The 9 types of packaging: How to choose the right packaging design for your product

When you’re competing in a crowded marketplace, standing out and getting brand recognition is key. Your product packaging design is […]

Packaging trends 2026: 10 ideas shaping the future of packaging design

Packaging trends in 2026 cut through the noise of “shelf sameness” and show where brands are actually winning attention. We […]

10 best brand packaging examples for small businesses

Looking for brand packaging examples that actually spark ideas? This roundup showcases bold, clever and unforgettable packaging moves from brands […]

Colorful assortment of branded ice cream jars with logo stickers showcasing creative brand packaging."

What is brand packaging? Why it works and how to do it well

Looking to make your product stand out in a crowded market? The key could be your brand packaging. More than […]

Packaging design trends

8 exciting packaging design trends for 2025

The packaging design trends for 2025 are all about creativity, confidence and having a little fun. Whether incorporating clever cutouts, […]

What is frustration-free packaging and does your business need it?

A package has a surprisingly short amount of time to make a good impression. Before customers see the product, they […]

close up of colorful branded box

14 creative box design ideas to inspire your product packaging

Box design isn’t just about function, it’s about creating excitement and anticipation. Your packaging should protect and transport your product, […]

packaging design example in a sage green

How much does product packaging design cost?

Ever wondered how much it costs to design those eye-catching boxes or sleek pouches lining store shelves? For small and […]