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Self-Cover Booklets

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Create high-quality, low-cost catalogs, inserts and programs with a stapled binding. Features the same paper on the cover and inside pages.
Important: Download our PDF instructions to get started.
Need help uploading your file? Get in touch with customer care.
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Get the job done with stapled self-cover booklets.

  • More paper stock, binding placement and orientation options available
  • 10 sizes
  • Left side or top binding placement
  • Portrait or landscape orientation
  • 8-76 pages (including 4 cover pages)
  • Multiple cover & inside paper stock options
  • Stapled (saddle-stitched) binding

Important: It’s essential to create your booklet using our design template, available under 'Specs & templates,' and download our PDF guidelines for step-by-step instructions.

Practical & professional

With an eye towards higher quantities and lower costs, stapled booklets booklets are a streamlined and simple way to reach your audience. “Self-cover” just means that you have the option to use the same paper stock for the cover and the inside pages, creating a lightweight and portable option that you can use in almost any setting or situation. The crisp, high-quality printing shows you’re a pro, and up to 76 customizable pages let you get important info to customers however you want to. From advertising leaflets to user guides for products, self-cover booklets help you get the job done.

Do-it-all flexibility

Above all else, stapled self-cover booklets give you the flexibility you need. They’re easy to move, store and pack. They’re also a little less formal (and pricey) than some of our other folders and holders, which makes them approachable to customers and budget-friendly for you. And while people most often use them as product catalogs or event programs, they’re also a great option for instruction manuals, presentation guides and storefront takeaways. Some people even include them in direct mail campaigns or use them as newsletters.

Design tools & help

To make sure your booklet comes out exactly how you’d like (and to cut down on any confusion or lost time), you should use our design template. You can find it under ‘Specs & Templates,’ right on this page. Start by downloading your template file in a format that matches your design software. Then, you’re ready to get started! As you put together your design, keep our guidelines handy to make sure things like page order and bleed are correct.

An opened self cover booklet, introducing an organic food business.

Reviews

(85 reviews)
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Reviewed by 85 customers

High quality; Cost effective
Aug 18, 2026 | Cassie C. |
Verified Buyer
These booklets are awesome! My client was a non-profit organization who wanted to create a new member welcome packet. This catalog worked perfectly and was cost-effective. The pages are crisp and clear, making any organization stand out without needing a giant budget. Highly recommend.

Beautiful, professionally printed and bound
Aug 17, 2026 | Mavis C. |
Verified Buyer
Purchased the self-cover booklets in the 8x8 size for something different to display our brand and stand out from the proverbial crowd. Was not sure the weight of the paper and low-gloss would work for our full-color layout and images. But wow, just wow! These are absolutely fantastic! The self-cover is perfect, beautiful and brings out the colors, detail and vibrancy of every single image! The images are also sharp and greet the eye with a professional elegance that we were looking for with this project. VistaPrint nailed these and they came perfectly packaged and fast. We've used VistaPrint for years for everything from business cards, banners, flags to postcards, flyers and magnets, so we aren't surprised by the quality. But this time they really knocked our socks off and gave us a whole other reason to stick with them for all of our future print needs. Thank you VistaPrint Team!

Fun, high-quality marketing
Aug 17, 2026 | Wildflower A. |
Verified Buyer
Using this for a newer company looking to break the traditional tri-fold brochure standard. This was a great, affordable way to do so. The selections of paper and finishes were great and shipping was well within the window promised.

Incredible quality and customer service
Aug 3, 2026 | Connie B. |
Verified Buyer
We were impressed with the quality of the self-cover booklets we bought from Vistaprint! After we made our order, we had a question about the printing and called customer service. The representative was helpful and patient and answered all of our questions; she also followed up to make sure we didn't have any further questions. We will definitely be using Vistaprint for our future printing needs.

Great product delivered ahead of schedule
Jul 29, 2026 | Edie C. |
Verified Buyer
We had to pivot quickly to get our newsletter out on time, and VistaPrint delivered ahead of schedule and with a great product. We would definitely order again!

Displaying Reviews 1-5
Frequently asked questions

“Self-cover” just refers to the fact that with these stapled booklets, you can choose to have the same material on the cover and inside pages. With some of our other booklet options, you can choose a different material for the cover and interior.

Start by downloading a customized template under ‘Specs and Templates.’ This’ll go a long way towards getting your layout the way you want it. You can also refer to our PDF guide for more detailed info and instructions.

The short answer is a lot! But in all seriousness, stapled self-cover are a very flexible product. You can use them as handouts or marketing materials. They can be part of presentations or promo kits. They work well as instruction or user guides. And many of our customers use them as event programs, newsletters or even menus.

We offer a range of inside paper thicknesses, from lighter self-cover stocks to thicker, sturdier options. The exact thickness and weight depend on the stock and finish you choose. Lighter weights offer more flexibility, while heavier stocks provide a more substantial feel.
Budget: 60lb uncoated; 70lb matte or glossy
Standard: 80lb matte, glossy, uncoated, or recycled
Standard plus: 100lb matte, glossy, or uncoated

We offer two types of cover paper options: self-cover stocks, which use the same paper as the inside pages, and cover-exclusive stocks, which are thicker and more rigid. As the weight increases, the cover becomes sturdier and more substantial.

Self-cover options (same stock as inside pages):
Budget: 60lb uncoated; 70lb matte or glossy
Standard: 80lb matte, glossy, uncoated, or recycled
Standard plus: 100lb matte, glossy, or uncoated

Cover-exclusive options (thicker cover stock):
Premium: 80lb matte, glossy, or uncoated
Premium plus: 100lb matte, glossy, or uncoated
Deluxe: 120lb uncoated; 130lb matte or glossy

If you’re interested, you’ll see an option to upgrade to a thicker cover paper while designing your booklet, or you can select one from the start on our saddle-stitch booklets page.

Absolutely. You can print on the front and back of all your cover and inside pages.

You can order as few as 1. This is a great way to sample your fully-customized self-cover booklet before you order a larger amount.