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Rack Cards

Reach people on the go with custom rack cards. Tell your story or highlight products with unique paper and special finish options.
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Make your message attention-grabbing and portable with custom rack cards.

  • 3.74" x 8.27" size
  • 13 paper stock options
  • Vivid, full-color printing
  • Single- & double-sided printing options
  • Standard or rounded corner options
  • Clear plastic holders available for purchase

Compact & powerful

Rack cards are a classic and convenient way to promote your business or list service prices and menu items. You can easily place them in high-visibility areas, from hotel lobbies and retail shelves to reception desks and countertops. And when you highlight what your offer or what you can do, it can help increase foot traffic to your location. Their size makes them easy for people to grab and keep your contact details on hand.

Simple & attention-grabbing

Whether you’re a salon promoting a special deal or a design company showing off your work, custom rack cards are a blank canvas for your needs. With plenty of design options – including bright images, custom QR codes, rounded corners and shimmering foil accents – we can help you create a custom design to stand out from other rack cards on a display.

Easy to design

Ready to get started? Choose from a wide variety of professionally designed templates, or upload your own custom design. You can choose a premium paper stock to make your rack card really special, or include a rack card holder to immediately start displaying them. We’ll take care of the rest, and your rack cards will arrive looking crisp, polished and ready to get to work.

Need more than 10,000? Send us a request.

Better by Design

This item is part of our Better by Design collection, which connects you to responsibly sourced products. Learn more.

What Makes it Better

Responsibly Sourced Materials: Products made from responsibly sourced materials are designed to help reduce environmental impact. They're selected not only for the materials themselves, but also with consideration for the workers who farm and manufacture them, indigenous communities affected by production and the biodiversity in and around production areas.

VistaPrint offers Rack Cards design templates in assorted styles.

Reviews

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Ratings Distribution

Reviewed by 3547 customers

The cards are amazing

Jan 30, 2026 | Marguerite W. | Verified Buyer
It was so easy to be able to design it and download it onto Vistaprint and then have them print it. They are beautiful on both sides. And we are getting such a return on our investment!

Pamphlets

Jan 28, 2026 | Temimah Z. | Verified Buyer
Items shipped on time and look great!

Beehive Rack Cards

Jan 28, 2026 | Tyler H. | Verified Buyer
VP did a great job with printing rack cards for my business. The quality of the prints looks just fantastic! The price point was the best I could find. Thanks VP!

Rack Cards

Jan 28, 2026 | Duncan E. | Verified Buyer
We were delighted with our rack cards, so easy to do it ourselves, they cost much less than having them done locally. They look professional and we love the fact that we can easily add to the collection.

Excellent!

Jan 27, 2026 | Monika J. | Verified Buyer
I printed business cards with a premium finish, color, flyers, and rack cards. The colors turned out beautifully. The quality looks fantastic and I am very happy to start using these promotional materials for my business! The process in searching products, selecting a product, uploading visuals, and reviewing the proof is all incredibly easy and very user-friendly. I highly recommend Vistaprint not only for the quality of products but also for the ease of use. I will definitely continue to use Vistaprint for my printing needs!

Displaying Reviews 1-5

Work with a designer

Let us design it for you

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

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Frequently asked questions

Our rack card dimensions are 3.74" x 8.27".

We offer all of the following paper stocks (selectable in the “Paper Stock” menu above):

  • Glossy
  • Matte
  • Recycled Matte
  • Uncoated
  • Soft Touch
  • Fine Grit
  • Linen
  • Pearl
  • Cotton
  • Hemp
  • Bamboo
  • Synthetic
  • Kraft

You’ll have the option to add accent foil anywhere to the front of your rack cards in our design studio. If you're looking for inspiration, we also have customizable foil accent design templates available in our gallery. You can also check out our embossed foil rack cards for a more textured look.

Our matte stocks are silk-coated on both sides. Recycled matte is made from 100% recycled materials, and has a more natural feel.

In addition to the options on this page, you can also choose embossed foil, embossed gloss, or perforated rip card options.

Yes. You can upload your own design or create your own in our studio. You can also choose one of our professionally designed rack card templates.

Yes. We offer clear rack card holders for a convenient and professional-looking display, that you’ll be able to add to your cart before completing your order. Our holders are made of durable, 2.5 mm-thick PVC.

Yes – here are a few things to keep in mind as you design.

Keep the front side simple. Include an enticing headline and tagline, but don’t overwhelm readers with too much text.

Define your target audience. Tell customers how your product or service can help them. Add benefits. It’s good practice to use the back side of your rack cards to communicate some of the key benefits you offer.

Use inspirational imagery. An attractive, relevant photo will help your rack card stand out and convey the benefits of your product or service.

Tell readers what to do next. This is your call to action and it’s an essential element of any rack card. Whether it’s calling for a quote or visiting your website, make sure readers know how to connect with you.