Merch & Swag
Find the best swag for your small business, or learn how to design your own merch online! From T-shirts to tote bags, mugs and stickers, we’ve got all the tips and insights you need to elevate your marketing swag for your small business.

13 types of hoodie fabric materials explained
There are many different hoodie materials, each coming with its own strengths in comfort, warmth and print-friendliness – factors that […]

Small business promotional items: Smart picks for every goal, audience and budget
Have you ever wondered how to market your business using everyday products – mugs, totes, hoodies and desk essentials? Promotional […]

Inspiring hat design ideas to promote your business
Hats can be stylish, useful and fun. Most importantly, they are a great marketing tool for your business because they […]

How promotional merch can turn your customers into brand advocates
Promotional merch turns customers into advocates because the right item creates genuine psychological ownership, social currency and a sense of […]

50 creative mug design ideas
Custom mugs are not just practical, but also a canvas for creative expression and a powerful branding tool. For small […]

The importance of branded checks
When you run a small business, every detail matters. Even something as simple as the checks you write can influence […]

Swag bag ideas: Find the perfect giveaway with this fun quiz
Swag bags aren’t just freebies—they’re a little burst of joy you hand to someone at the end of a great […]

13 best water bottle brands by use case
There are many top water bottles on the market to suit different needs, such as durable and eco-friendly water bottles. […]

How to make custom hats: Design and print tips
Chances are you’ve seen someone wearing a cap today, or at least scrolled past someone wearing one. Custom hats grab […]

How to start a merchandise business on a budget
If you’re dreaming of launching your own business, you’ve come to the right place! Starting a business on a budget […]

What is swag? Types and meaning of swag
When you hear the word “swag,” you might think of modern slang, but in the world of business, it has […]

Tote-ally awesome tote bag design ideas
Branded tote bags have become a staple in fashion, business and everyday life. With the global tote bag market valued […]

How much does it cost to start a clothing brand? Tips to minimize expenses and maximize success
The answer to “how much does it cost to start a clothing brand?” ranges from $500 to $10,000. This range […]

How to start a fitness clothing line: A step-by-step guide
Do you dream of turning your passion for fitness and fashion into a thriving business? You’re not alone! Estimated at […]

What is branded merchandise? A simple guide for small business success
Branded merchandise is a game-changer for small business promotion. The Small Business Marketing Guide by VistaPrint in partnership with Wix, […]

Giveaways for career fairs: How to stand out and attract top talent
If you’ve ever stood at a career fair table watching potential candidates walk by, or worse, grab your job fair […]

16 types of hoodies: Different hoodie styles to elevate your business
Hoodies are a casual wardrobe staple. But they can also be a versatile tool for branding and promotion. Whether you’re […]

How to design a hoodie or sweatshirt for your small business
A custom hoodie helps you connect with your audience, while boosting brand visibility at the same time. Whether you’re a […]

How to print on hats: A practical small business guide
So you’ve decided to create hats for your business. These small business promotional items are perfect for spreading your brand […]

10 types of merch for business growth
Merchandise or merch refers to branded products, and is a powerful way to promote your business, connect with customers and […]

Best water bottle design ideas to elevate your brand
Reusable water bottles are more popular than ever, and for good reason – they’re eco-friendly, practical and stylish! By exploring […]

What are promotional products? And how to get the most out of promotional items
Promotional products, aka merchandise, swag or branded items, can be many different things. Imagine pens, mugs, notepads and other items […]

28 company swag ideas with real world examples
Today, in a shift away from inexpensive, disposable giveaway products, many brands are embracing useful, meaningful company swag ideas that […]

Trade show giveaway ideas: A simple guide to choosing items that grow your business
Trade show giveaways can spark conversations, support your brand story and keep you memorable long after the show. In this […]

How to make merch for your brand: A step-by-step guide
Creating branded merchandise is achievable for small businesses without a big budget, a large team or prior experience. If you […]

How to select merch for your brand that your customers will love
Imagine your customers walking around wearing a cozy sweatshirt or colorful T-shirt with your logo on the front. Or carrying […]

How to use small business promotional products to grow your business
Everyone loves swag. You probably have some branded merch of your own that not only serves a functional purpose but […]

27 summer swag ideas to give your small business a boost
Summer is here! Everyone is planning vacations, backyard barbecues, concerts and other outdoor activities. It’s a great time of the […]

Wow your prospects with these out-of-the-box ideas for conference swag
We bet if you had a dollar for every branded pen you’ve received, you’d be rich. Instead, we all just […]