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Z-Fold Brochures

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Share your story from A to Z with this unique, zigzag fold. 3 folds, with 6 customizable sections. See details
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Engage customers at every fold with unexpected Z-fold brochures.

  • 8.5″ x 11″ unfolded size
  • 3 panels, folded in alternating directions
  • 6 customizable surfaces
  • 4 paper stock options
  • Standard or premium thickness options
  • Clear plastic holders available for purchase

Unique fold, engaging result

Whether you’re in retail, real estate or restaurants, brochures are a tried-and-true marketing tool for small businesses. And if you’re looking for an extra edge, Z-fold brochures stand out in the crowd. They’re made of 8.5″ x 11″ paper (in your choice of 4, high-quality materials) that’s folded twice into a zigzag. The result? A Z-shaped pamphlet, and a whole lot of advertising possibilities.

6 customizable sections

Z-fold pamphlets feature sharp, full-color printing across 6 designable surfaces. Because of the way they fold, some people choose to spread images and graphics across more than one page. That way, when customers open them, they’ll see one continuous, engaging spread. You can check out our gallery of templates for inspiration, or jump right in to start designing yours.

Easy to design, help standing by

To start creating, pick a paper stock and thickness, then explore our template gallery. You can also upload your own design if you have one ready to go, just be sure you’ve positioned the front, back and inside panels according to the Z-fold style. Of course, contact our 24-hour customer care team if you ever get stuck. We’re always glad to help.

VistaPrint offers Z-Fold Brochures design templates in assorted styles.
An open Z-fold brochure advertising a wedding photographer, with a stack of folded Z-fold brochures behind it.

Reviews

(139 reviews)
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Reviewed by 139 customers

Card/brochures
Oct 8, 2026 | Jonathan H. | Japan |
Verified Buyer
Products look great. Happy with work.

My brochures were easy to
Sep 30, 2026 | juliejacobson17 C. | United States United States |
Verified Buyer
My brochures were easy to make by choosing a template and uploading personal photos. I love having them at art fairs for customers to take in order to learn about my work and to have my information on hand. They are impressive to say the least. Great quality.

Old Mystic History Center
Sep 29, 2026 | Robert M. | United States United States |
Verified Buyer
Vistaprint does a great job in providing an easy to use template for creating brochures and other printed items. The finished product looks great.

Z Fold Brochures
Sep 27, 2026 | Samantha A. | United States United States |
Verified Buyer
Love them, exactly what I wanted.

Vistaprint never disappoints
Sep 26, 2026 | TATE | United States United States |
Verified Buyer
I have been using Vistaprint for awhile for my business printing needs and they never disappoint. All the pieces I've ordered, from business cards to posters to brochures to tote bags and even a hat, are printed beautifully and accurately. Delivery is on time or sometimes earlier than expected, which helps me with my organization and operational timelines. I highly recommend Vistaprint for business needs!

Displaying Reviews 1-5

Work with a designer

Let us design it for you

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

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Frequently asked questions

The biggest difference between Z-fold and tri-fold brochures is the way they’re folded. Z-fold brochures form a zigzag, while the two outer flaps of a tri-fold brochure fold in on each other. Both have 3 panels and offer 6 designable surfaces, but we have more sizes available for tri-fold brochures.

Accordion brochures fold in alternating directions, and usually have multiple flaps. They’re the type of format you usually see with instruction manuals. In contrast, our Z-fold brochures have 3 panels, creating a zigzag, and are more common for marketing materials.

Yes, your Z-fold brochures will arrive pre-folded.

No, our Z-fold brochure printing process involves folding, but we also have flyers if you’re looking for an unfolded option.

When folded, Z-fold brochures are similar to any other brochure, offering a compact structure with a visually engaging front panel. However, unlike other brochures, they’re typically opened all at once, offering a larger, more seamless view of the front and back of your design.

Yes, we have clear plastic brochure holders made to fit our Z-fold brochures. You can add them to your cart during the checkout process, just be sure you pick the smaller of the 2 sizes, 4.3" x 7.7".