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Rack Cards

Better by Design
Reach people on the go with custom rack cards. Tell your story or highlight products with unique paper and special finish options. See details
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Make your message attention-grabbing and portable with custom rack cards.

  • 3.74" x 8.27" size
  • 13 paper stock options
  • Vivid, full-color printing
  • Single- & double-sided printing options
  • Standard or rounded corner options
  • Clear plastic holders available for purchase

Compact & powerful

Rack cards are a classic and convenient way to promote your business or list service prices and menu items. You can easily place them in high-visibility areas, from hotel lobbies and retail shelves to reception desks and countertops. And when you highlight what your offer or what you can do, it can help increase foot traffic to your location. Their size makes them easy for people to grab and keep your contact details on hand.

Simple & attention-grabbing

Whether you’re a salon promoting a special deal or a design company showing off your work, custom rack cards are a blank canvas for your needs. With plenty of design options – including bright images, custom QR codes, rounded corners and shimmering foil accents – we can help you create a custom design to stand out from other rack cards on a display.

Easy to design

Ready to get started? Choose from a wide variety of professionally designed templates, or upload your own custom design. You can choose a premium paper stock to make your rack card really special, or include a rack card holder to immediately start displaying them. We’ll take care of the rest, and your rack cards will arrive looking crisp, polished and ready to get to work.

Need more than 10,000? Send us a request.

Better by Design

This item is part of our Better by Design collection, which connects you to responsibly sourced products. Learn more.

What Makes it Better

Responsibly Sourced Materials: Products made from responsibly sourced materials are designed to help reduce environmental impact. They're selected not only for the materials themselves, but also with consideration for the workers who farm and manufacture them, indigenous communities affected by production and the biodiversity in and around production areas.

VistaPrint offers Rack Cards design templates in assorted styles.

Reviews

(4282 reviews)
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Reviewed by 4282 customers

Honest Review: They are amazing
Aug 21, 2026 | Kyra M. |
Verified Buyer
It was so helpful to be able to use a template and these are a level up to standard flyers when handing these out or in our racks at our nonprofit that advise of the services we provide. Very professional.

ON- DMAND Rack Cards
Aug 20, 2026 | Chris H. |
Verified Buyer
We are extremely excited about our new ON-DMAND Estate Stewardship rack cards from Vistaprint! The quality, professional design, and attention to detail are exactly what we were looking for as we expand our marketing strategy and introduce ON-DMAND to more homeowners and strategic partners. Vistaprint delivered a professional product that represents our brand beautifully. We’re looking forward to putting these rack cards to work! Highly recommend Vistaprint for professional marketing materials.

Great job, VistaPrint!
Aug 20, 2026 | Renee L. |
Verified Buyer
The delivery was days earlier than expected. Both, the rack cards and the door hangers were what I anticipated. Clear printing and well-cut. No surprises. No complaints.

Great!
Aug 19, 2026 | Jackie F. |
Verified Buyer
It’s been so long since I’ve needed anything printed and I was happy to remember you were there. You really came through. The quality, the colors, and the delivery — I couldn’t ask for more!

My errors
Aug 19, 2026 | Tresa S. |
Verified Buyer
Unfortunately, what looked great on the computer screen, was much too small and crowded when printed to the point they are unusable and I had to redo the design and make another order. Also, I should have triple checked the QR code - because that didn't work either. :(
Response from Vistaprint Customer Care Team:
We’re sorry to hear that the printed design turned out smaller and more crowded than expected, making the items unusable and requiring you to place another order. We also understand how frustrating it must have been to find that the QR code wasn’t working as intended. While we understand that these were design-related issues, we truly appreciate you sharing your experience. Your feedback is valuable and can help others when reviewing their designs and QR codes before placing an order.

Displaying Reviews 1-5

Work with a designer

Let us design it for you

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

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Frequently asked questions

Our rack card dimensions are 3.74" x 8.27".

We offer all of the following paper stocks (selectable in the “Paper Stock” menu above):

  • Glossy
  • Matte
  • Recycled Matte
  • Uncoated
  • Soft Touch
  • Fine Grit
  • Linen
  • Pearl
  • Cotton
  • Hemp
  • Bamboo
  • Synthetic
  • Kraft

You’ll have the option to add accent foil anywhere to the front of your rack cards in our design studio. If you're looking for inspiration, we also have customizable foil accent design templates available in our gallery. You can also check out our embossed foil rack cards for a more textured look.

Our matte stocks are silk-coated on both sides. Recycled matte is made from 100% recycled materials, and has a more natural feel.

In addition to the options on this page, you can also choose embossed foil, embossed gloss, or perforated rip card options.

Yes. You can upload your own design or create your own in our studio. You can also choose one of our professionally designed rack card templates.

Yes. We offer clear rack card holders for a convenient and professional-looking display, that you’ll be able to add to your cart before completing your order. Our holders are made of durable, 2.5 mm-thick PVC.

Yes – here are a few things to keep in mind as you design.

Keep the front side simple. Include an enticing headline and tagline, but don’t overwhelm readers with too much text.

Define your target audience. Tell customers how your product or service can help them. Add benefits. It’s good practice to use the back side of your rack cards to communicate some of the key benefits you offer.

Use inspirational imagery. An attractive, relevant photo will help your rack card stand out and convey the benefits of your product or service.

Tell readers what to do next. This is your call to action and it’s an essential element of any rack card. Whether it’s calling for a quote or visiting your website, make sure readers know how to connect with you.