Promotional Materials
Ideas and tips for creating outstanding promotional materials, from stickers and flyers to postcards and mugs.

The best postcard fonts and how to choose a postcard font for your brand
Postcards have come a long way and not just in a geographical sense. What began as novelty travel souvenirs has […]

The ultimate guide to standard poster sizes (with a flowchart quiz!)
Posters are a powerful tool for grabbing attention and building brand awareness. But to get your message noticed, you need […]

The fundamentals of poster layout: effective poster design and templates
The best poster layout is one you don’t notice because it guides all attention to the content and message. It […]

A guide to the best fonts for flyers and brochures
For a flyer or brochure to stand out, it needs an eye-catching design, a compelling message and the right font. […]

Small business owner guide to marketing collateral: Definition, types and uses
What is marketing collateral? Our marketing collateral definition goes beyond logos and printed materials to include the full range of […]

11 unique sticker ideas from functional to cute
In a world where individuality reigns supreme, unique sticker ideas have emerged as the ultimate form of personal expression. These […]

How to make stickers: Essentials for design, print, and use
Stickers aren’t just fun, they’re also an inexpensive key to marketing—think about how many stickers you’ve seen promoting political and […]

How to make labels for product packaging
In a crowded aisle (or online marketplace), a well-designed label can make the difference between browsing and buying. In this […]

Flyer vs brochure vs pamphlet: What’s the difference?
When it comes to print marketing, it’s important to know the difference between flyer vs brochure marketing (and pamphlets too) […]

How to choose the right types of stickers for your small business: Materials, finishes, cuts and best uses
Choosing types of stickers for a small business is one of those small decisions that can greatly improve everything around […]

How to hang a poster
Have you been asking yourself how to hang a poster? It might seem simple, but there’s more to it than […]

Your ultimate guide to print marketing materials
Print marketing materials are one of the simplest ways to make your business feel real, memorable and established – right […]