What paper stocks do you offer for rack cards?

We offer all of the following paper stocks (selectable in the “Paper Stock” menu above): - Glossy - Matte - Recycled Matte - Uncoated - Soft Touch - Fine Grit - Linen - Pearl - Cotton - Hemp - Bamboo - Synthetic - Kraft

Are there any other special papers or finishes?

In addition to the options on this page, you can also choose [embossed foil](https://www.vistaprint.com/marketing-materials/embossed-foil-rack-cards?swsquery=embossed&querycat=search_dropdown), [embossed gloss](https://www.vistaprint.com/marketing-materials/embossed-gloss-rack-cards), or [perforated rip card](https://www.vistaprint.com/marketing-materials/rip-cards) options.

Rack Cards

()

Reach people on the go with custom rack cards. Tell your story or highlight products with unique paper and special finish options.
See details

Browse our templates

Make your message attention-grabbing and portable with custom rack cards.

3.74" x 8.27" size
13 paper stock options
Vivid, full-color printing
Single- & double-sided printing options
Standard or rounded corner options
Clear plastic holders available for purchase

Compact & powerful

Rack cards are a classic and convenient way to promote your business or list service prices and menu items. You can easily place them in high-visibility areas, from hotel lobbies and retail shelves to reception desks and countertops. And when you highlight what your offer or what you can do, it can help increase foot traffic to your location. Their size makes them easy for people to grab and keep your contact details on hand.

Simple & attention-grabbing

Whether you’re a salon promoting a special deal or a design company showing off your work, custom rack cards are a blank canvas for your needs. With plenty of design options – including bright images, custom QR codes, rounded corners and shimmering foil accents – we can help you create a custom design to stand out from other rack cards on a display.

Easy to design

Ready to get started? Choose from a wide variety of professionally designed templates, or upload your own custom design. You can choose a premium paper stock to make your rack card really special, or include a rack card holder to immediately start displaying them. We’ll take care of the rest, and your rack cards will arrive looking crisp, polished and ready to get to work.

Need more than 10,000? Send us a request.

Better by Design

This item is part of our Better by Design collection, which connects you to responsibly sourced products. Learn more.

What Makes it Better

Responsibly Sourced Materials: Products made from responsibly sourced materials are designed to help reduce environmental impact. They're selected not only for the materials themselves, but also with consideration for the workers who farm and manufacture them, indigenous communities affected by production and the biodiversity in and around production areas.

VistaPrint offers Rack Cards design templates in assorted styles.

FAQs

Reviewed by 3694 customers

Filter By

Sort by

Looked great!

Mar 4, 2026 | Andrea Y. |

Verified Buyer

The rack cards looked very professional and the rounded corners were a nice touch.

Rack cards

Mar 3, 2026 | Carmen C. |

Verified Buyer

Better than expected

Awesome Rack Cards

Mar 3, 2026 | Lee T. |

Verified Buyer

Ordered some rack cards that look awesome. Will be a great asset to our business- very eye catching. Ordering was super easy.

All the cards turned out

Mar 3, 2026 | Barb P. |

Verified Buyer

All the cards turned out exactly as we ordered Will definitely order with Vista Print again

Game-Changer Marketing for My Small Business

Mar 3, 2026 | Amie M. |

Verified Buyer

As a small business owner in my second year, every marketing dollar matters and these rack cards from Vistaprint exceeded my expectations. The print quality is crisp, professional, and vibrant. The card stock feels premium and durable. The colours came out exactly as designed, which is huge when you’re building brand recognization marketing can be expensive when you’re just starting out so finding an affordable high-quality printing partner is everything these rat cards instantly elevated my branding and gave my business a polished trustworthy look I’ve already received compliments from customers on how professional they appear. The ordering process was straightforward. Turnaround time was fast and the final product looks exactly like the proof and for a growing small business, focussed on visibility, customer acquisition and brand growth. This was absolutely worth the investment. I will definitely be ordering for future marketing materials.

Displaying Reviews 1-5

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

Frequently asked questions

Our rack card dimensions are 3.74" x 8.27".

We offer all of the following paper stocks (selectable in the “Paper Stock” menu above):

Glossy
Matte
Recycled Matte
Uncoated
Soft Touch
Fine Grit
Linen
Pearl
Cotton
Hemp
Bamboo
Synthetic
Kraft

You’ll have the option to add accent foil anywhere to the front of your rack cards in our design studio. If you're looking for inspiration, we also have customizable foil accent design templates available in our gallery. You can also check out our embossed foil rack cards for a more textured look.

Our matte stocks are silk-coated on both sides. Recycled matte is made from 100% recycled materials, and has a more natural feel.

In addition to the options on this page, you can also choose embossed foil, embossed gloss, or perforated rip card options.

Yes. You can upload your own design or create your own in our studio. You can also choose one of our professionally designed rack card templates.

Yes. We offer clear rack card holders for a convenient and professional-looking display, that you’ll be able to add to your cart before completing your order. Our holders are made of durable, 2.5 mm-thick PVC.

Yes – here are a few things to keep in mind as you design.

Keep the front side simple. Include an enticing headline and tagline, but don’t overwhelm readers with too much text.

Define your target audience. Tell customers how your product or service can help them. Add benefits. It’s good practice to use the back side of your rack cards to communicate some of the key benefits you offer.

Use inspirational imagery. An attractive, relevant photo will help your rack card stand out and convey the benefits of your product or service.

Tell readers what to do next. This is your call to action and it’s an essential element of any rack card. Whether it’s calling for a quote or visiting your website, make sure readers know how to connect with you.