MY MARKETING MUST-HAVES
See co-owner Theresa Schicks’ top growth picks
1. Standout social media
“Instagram is like our 'look book' and follows a certain color scheme. We have influencers who support us on Instagram, too."
2. Can’t-miss outdoor signage
“The A-frame sign attracts attention and informs passersby who we are and what exactly we offer.”
3. Attention-getting postcards
"We distribute promotional vouchers at events and reach a lot of potential customers who are more likely to try us with a discount."
4. Tees for the whole team
“We put our logo on clothing to strengthen the team's spirit and make our brand image consistent.”
5. Brochures that tell a story
"At events, potential customers are in a rush, and having a quick reference to hand out is more useful than business cards alone."
6. Cards to reward loyalty
“Every fourth treatment is slightly cheaper ... and an incentive for customers to return again.”
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