Design Tips
When it comes to your small business, design matters – great design will help your brand stand out on everything from sweatshirts to signage. Whether you’re choosing a business card template or trying to find the perfect font, consider us your partners in small business design. Here, you’ll find design tips and inspiration for marketing materials, as well as advice for working with professional designers.

Mood board examples for brand inspiration
You’re trying to explain your brand vision to a designer, client or printer. You know you want something bold but […]

Balance in graphic design: A simple guide
If you’ve ever looked at a flyer and wondered why it felt kind of… off… you were probably reacting to […]

Retractable banner examples and ideas for business use
Retractable banners are great for events and trade shows, but they can also be used year-round. A good business banner […]

Mocha Mousse, the Pantone Color of the Year 2025: Everything you need to know
We’ve rounded up everything you need to know about Pantone Color of the Year 2025: Mocha Mousse. Join us to […]

Graphic design for beginners: How to create eye-catching business visuals
Your design is often your brand’s first impression, whether it’s on a business card, flyer or Instagram post. If it […]

The ultimate guide to graphic design layout
A great design starts with a solid graphic design layout. The way elements are placed shapes how people see, digest […]

How to find aesthetic colors that work for your brand
Aesthetic colors are the shorthand your brand uses to communicate its personality, values and mood before a single word is […]

How to design a menu: Restaurant menu layout ideas and design tips
Good restaurant menu design sets the tone, sells your story and quietly nudges diners toward your best dishes. It’s part […]

Top 10 graphic design trends 2026
A new year means fresh chances to rethink your branding, and design trends are one of the most effective ways […]

8 top web design trends for 2026
Your website is often the first interaction your customers have with your brand, and first impressions count. Not only does […]

The top 8 color trends 2026
Colors set the mood for everything from your website and digital marketing to your packaging and storefront. That’s why keeping […]

8 fresh font trends for 2026
If you’re a small business owner, your time is precious, but you need customers to notice you. Consider this guide […]

10 logo design trends for 2026
Small business owners are busy, but always looking for an edge. Our round-up of logo trends for 2026 gives you […]

Serif vs. sans serif: Which font fits your brand best?
If you’ve ever stared at a brand kit wondering whether your font should rock tiny feet or not, welcome, you’re […]

How to choose the best type of menu for your restaurant
A menu is the single most powerful sales tool in any restaurant. More than a list of dishes, it shapes […]

How to print a booklet: From choosing the right booklet binding to uploading your file
If you’ve ever tried to figure out how to print a booklet, you already know it’s not as simple as […]

How to design custom mugs—a step-by-step guide
Deciding how to design custom mugs for friends, family or consumers is one of those delightful projects that packs a […]

8 pro tips to create your own photo book
There’s something magical about flipping through a photo book. Unlike scrolling on your phone, a photo book is tangible; you […]

Grow your business with brand authenticity: Balancing creativity and commercial success
Growing a small business can feel like a trade-off; the more orders or clients you take on, the less time […]

Top trends and tips for designing the perfect custom T-shirt
Custom t-shirts and other types of personalized apparel have become increasingly popular among businesses and consumers over the years. Whether […]

Cloud Dancer, the Pantone Color of the Year 2026: Everything you need to know
We’ve rounded up everything you need to know about Cloud Dancer, the Pantone Color of the Year 2026. This article […]

7 top business card design trends in 2024
Based on the up-and-coming business card trends, 2024 is shaping up to be an era of extremes in design. As […]

7 alluring font trends for 2024
It’s a unique, transitional moment in the digital art world. And the 2024 font design trends reflect this. With so […]

9 powerful color trends for 2024
If you’ve ever worn pink to lift your spirits or black to feel confident, you know how colors can influence […]

8 exciting packaging design trends for 2025
The packaging design trends for 2025 are all about creativity, confidence and having a little fun. Whether incorporating clever cutouts, […]

Top 10 graphic design trends to experiment with in 2025
As we approach a new year, fresh, bold and creative graphic design trends are taking the spotlight. Here’s the exciting […]

What is a brochure? The essential guide to the power of the fold
There’s a quiet power to brochures. Whether you’ve picked up a sleek, minimalist product brochure from your local store, casually flipped […]

9 fresh font trends for 2025
As we leap into 2025, the world of typography is bursting with fresh and exciting font trends that promise to […]

Peach Fuzz, the Pantone Color of the Year 2024: Everything you need to know
The Pantone Color Institute still knows how to keep the stylish crowd—from designers to fashionistas, marketers to artists—eagerly waiting and […]

7 inspiring color trends for 2025
As we look toward what the biggest design and marketing trends will be for the new year, one of the […]