Marketing & Advertising
You have an amazing small business. And now, it’s time to let the world know about it with marketing tools and an advertising strategy. From business cards to branded merch, we’ll walk you through everything you need to know about marketing your small business so you can attract new customers.
Ship it with style: 5 tips for high-impact small business packaging
You know that feeling when you’re expecting a delivery and hear your doorbell ring? Or, perhaps you’re more of an […]
Promotional product ideas: 5 ways to fortify your brand
Promotional products are a must-have for any marketing toolkit. Whether you’re looking to build connections with customers, expand your revenue […]
6 unexpected ways to use stickers for small business
Stickers are amazingly versatile tools for promoting your brand. You probably showcase your branding on your essential marketing materials, like […]
Redesign resolution: A new look sparks a brand transformation
A new year brings new opportunities for everyone…especially small business owners. And Jack Eller, owner and designer of Jack Eller Studio, is ready to take his jewelry brand to the next level.
Storefront design ideas: How to transform your storefront
Summer is the perfect time for window shopping. And while that’s true every year, it’s especially true this year.
Case Study: Events as a key marketing strategy
Nick Gold, managing director of motivational and keynote speaker bureau Speakers Corner, discusses how exhibitions were integral to the company’s […]
4 steps to using leave behinds in your marketing
Make a lasting impression – whether you’re replacing a leaky pipe, painting a house or shoveling someone’s walkway – with […]
13 inexpensive marketing ideas for small business owners
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]
How referral marketing can boost your business
Would you go to a hairdresser without a recommendation from a friend? What about trusting someone to prepare your taxes? […]
The three you need: Trade show marketing tips to make a lasting impression
A trade show is one of the best places to market your small business.
10 Business Owners That Might Not Think They Need a Website (and Why They Do)
Estimated Reading Time: 5 minutes If you’re looking for a way to expand your reach and find new customers, it’s […]
9 postcard marketing ideas for small businesses
For any small business owner, coming up with new, inventive ways to market your business can be challenging. One tried-and-tested […]