Marketing & Advertising
You have an amazing small business. And now, it’s time to let the world know about it with marketing tools and an advertising strategy. From business cards to branded merch, we’ll walk you through everything you need to know about marketing your small business so you can attract new customers.
Storefront design ideas: How to pick the right signage to attract more customers
Summer is the perfect time for window shopping. And while that’s true every year, it’s especially true this year.
The three you need: Think outside the shop with a sidewalk pop-up
This is the perfect time of year to connect with customers…and you barely have to leave your storefront to do it.
Case Study: Events as a key marketing strategy
Nick Gold, managing director of motivational and keynote speaker bureau Speakers Corner, discusses how exhibitions were integral to the company’s […]
4 steps to using leave behinds in your marketing
Make a lasting impression – whether you’re replacing a leaky pipe, painting a house or shoveling someone’s walkway – with […]
13 inexpensive marketing ideas for small business owners
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]
17 outdoor signage ideas for your small business
When it comes to communicating with customers, the best type of signs can make a world of difference. Potential customers […]
63 Business Quotes Guaranteed to Inspire
Small business is a big deal. It takes passion, determination, and ingenuity. While incredibly rewarding, every entrepreneur has moments when […]
How referral marketing can boost your business
Would you go to a hairdresser without a recommendation from a friend? What about trusting someone to prepare your taxes? […]
The three you need: Trade show marketing tips to make a lasting impression
A trade show is one of the best places to market your small business.
10 Business Owners That Might Not Think They Need a Website (and Why They Do)
Estimated Reading Time: 5 minutes If you’re looking for a way to expand your reach and find new customers, it’s […]
9 postcard marketing ideas for small businesses
For any small business owner, coming up with new, inventive ways to market your business can be challenging. One tried-and-tested […]