AccessibilitySkip to main content

Promotional Materials

Ideas and tips for creating outstanding promotional materials, from stickers and flyers to postcards and mugs.


Small business owner guide to marketing collateral: Definition, types and uses

What is marketing collateral? Our marketing collateral definition goes beyond logos and printed materials to include the full range of […]

11 unique sticker ideas from functional to cute

In a world where individuality reigns supreme, unique sticker ideas have emerged as the ultimate form of personal expression. These […]

stickers for packaging products

How to make stickers: Essentials for design, print, and use

Stickers aren’t just fun, they’re also an inexpensive key to marketing—think about how many stickers you’ve seen promoting political and […]

NPIB-34686-waterproof-labels-006

How to make labels for product packaging

In a crowded aisle (or online marketplace), a well-designed label can make the difference between browsing and buying. In this […]

NPIB25738-L2-MM-herobanner_en-us

Flyer vs brochure vs pamphlet: What’s the difference?

When it comes to print marketing, it’s important to know the difference between flyer vs brochure marketing (and pamphlets too) […]

Candle product and packaging designed with custom sticker

How to print stickers: everything you need to know about sticker printing

Stickers are a fun and tangible way to bring your brand to life; there’s nothing more satisfying than peeling and […]

Assorted holographic stickers in different shapes including oval and starburst with ambassador and goals text

How to choose the right types of stickers for your small business: Materials, finishes, cuts and best uses

Choosing types of stickers for a small business is one of those small decisions that can greatly improve everything around […]

Marketing materials: branded print materials to promote your business

The ultimate guide to marketing materials from print to digital

Let’s think about marketing materials from a business owner’s perspective. You’ve got goals like increasing your lead base and, ultimately, […]

woman walking past window of posters

How to hang a poster

Have you been asking yourself how to hang a poster? It might seem simple, but there’s more to it than […]

Stack of branded promotional cards with bold yellow design and marketing message held in hands over printed marketing materials

Your ultimate guide to print marketing materials

Print marketing materials are one of the simplest ways to make your business feel real, memorable and established – right […]

What is a brochure? The essential guide to the power of the fold

There’s a quiet power to brochures. Whether you’ve picked up a sleek, minimalist product brochure from your local store, casually flipped […]

How to make a brochure in 8 steps: Step-by-step guide to brochure design

Brochures are a great way to communicate what your business is about and what you offer, providing ample space to […]

6 types of sticker materials – and how to use them

Sticker materials lay the foundation for every great sticker. Paper, vinyl, film, foil and other surfaces decide how your design […]

Where to put stickers to elevate your marketing efforts

Reddit is now a digital juggernaut, and it got there, in part, because it knew where to put stickers. Hold […]

Small business thank you cards: A perfect event follow-up

You know you’re more than willing to go that extra mile for your customers. But do your customers? Luckily, there’s […]

Make your business stick out with brand logo stickers

You can put them on your product packaging. You can give them out to customers for free. And your customers […]

Stickers for small business: Your complete marketing guide

These days, stickers aren’t just for kids — consumers of all ages love, use and collect them. And as a […]

6 steps to set up a successful door hanger marketing campaign.

If you’ve ever lived in a suburb or an apartment building, you’ve likely come across a door hanger. A door […]

4 steps to using leave behinds in your marketing

Make a lasting impression – whether you’re replacing a leaky pipe, painting a house or shoveling someone’s walkway – with […]

Person holding a colorful event flyer with bold typography and performance details at a promotional table

How to make a flyer that will grow your small business

Despite the dominance of digital marketing in our daily lives, flyers remain a hugely effective marketing tool for small businesses. […]

NPIB25738-L2-MM-herobanner_en-us

13 must-have marketing materials for small business success

No matter your industry, marketing materials for small businesses help your brand make a memorable first (and lasting) impression. From […]

Market your brand with postcards

9 postcard marketing ideas for small businesses

For any small business owner, coming up with new, inventive ways to market your business can be challenging. One tried-and-tested […]

Person holding a colorful event flyer with bold typography and performance details at a promotional table

The complete guide to brochure and flyer sizes

Think you know everything there is to know about flyers? Seems like there’s not too much to understand—they’re the papers […]

An example of a brand's poster hanging on a wall alongside two shelves filled with mugs. You can see the top leaves of a larger plant coming into the lower frame - presumably the plant is on the floor or another lower surface.

Poster design ideas: Creative inspiration that actually gets noticed in 2026

Poster design ideas mean something very different today than they did even a few years ago. Audiences are exposed to […]

How to design a brochure: the ultimate guide

Whether you’re trying to drive traffic into a new gym location, showcase a property for sale or get the word […]

flyer design ideas

22 flyer design ideas that will give your business wings

While it may be tempting to hop onto the latest marketing trends, sometimes tried-and-tested marketing materials are the most effective. […]

Choose Country

  • United States