Design Tips

When it comes to your small business, design matters – great design will help your brand stand out on everything from sweatshirts to signage. Whether you’re choosing a business card template or trying to find the perfect font, consider us your partners in small business design. Here, you’ll find design tips and inspiration for marketing materials, as well as advice for working with professional designers.  


Bi-fold menu placed on plates at a restaurant

How to choose the best type of menu for your restaurant

A menu is the single most powerful sales tool in any restaurant. More than a list of dishes, it shapes […]

How to print a booklet: From choosing the right booklet binding to uploading your file

If you’ve ever tried to figure out how to print a booklet, you already know it’s not as simple as […]

How to design custom mugs—a step-by-step guide

Deciding how to design custom mugs for friends, family or consumers is one of those delightful projects that packs a […]

Smiling woman holding her custom photo book, proud of her creation.

8 pro tips to create your own photo book

There’s something magical about flipping through a photo book. Unlike scrolling on your phone, a photo book is tangible; you […]

Grow your business with brand authenticity: Balancing creativity and commercial success

Growing a small business can feel like a trade-off; the more orders or clients you take on, the less time […]

Custom T shirt design trends

Top trends and tips for designing the perfect custom T-shirt

Custom t-shirts and other types of personalized apparel have become increasingly popular among businesses and consumers over the years. Whether […]

Pantone color of the year 'Mocha Mousse' background with branded stickers featuring stylized logos and text.

Mocha Mousse, the Pantone Color of the Year 2025: Everything you need to know

We’ve rounded up everything you need to know about Pantone Color of the Year 2025: Mocha Mousse. Join us to […]

Packaging design trends

8 exciting packaging design trends for 2025

The packaging design trends for 2025 are all about creativity, confidence and having a little fun. Whether incorporating clever cutouts, […]

Top 10 graphic design trends to experiment with in 2025

As we approach a new year, fresh, bold and creative graphic design trends are taking the spotlight. Here’s the exciting […]

What is a brochure? The essential guide to the power of the fold

There’s a quiet power to brochures. Whether you’ve picked up a sleek, minimalist product brochure from your local store, casually flipped […]

Collage of 2025 font trends

9 fresh font trends for 2025

As we leap into 2025, the world of typography is bursting with fresh and exciting font trends that promise to […]

Pantone Color of the Year 2024: Peach Fuzz

Peach Fuzz, the Pantone Color of the Year 2024: Everything you need to know

The Pantone Color Institute still knows how to keep the stylish crowd—from designers to fashionistas, marketers to artists—eagerly waiting and […]